On this journey I am learning more than ever! It’s kind of cool and my nerdy self loves it. But it’s not always fun tho because when you are responsible for building a business you have no choice what to learn. You simply have to figure stuff out.
Learning about Social Media – the fun bits
Since I started this journey a year ago with my blog I levelled up my social media skills a lot. I started with a private Facebook page, a LinkedIn and a Xing profile and lots of no clue. Oh, I also had a not used Twitter and Instagram account.
In the meanwhile I run 4 Instagram pages, 2 Facebook “business” pages, 4 Twitter Accounts and also try to keep my other profiles up to date. Plus I write regular Blog posts, which I now also try to SEO optimise. Yes, I actually had no clue how the hack to do this until a couple of months. (SEO – search engine optimisation). I even have run my first paid ads.
Sounds like nothing special? For me it was. I never really bothered to much with Social Media and now got pretty addicted.
These kind of stuff are definitely the fun bits of being an one woman show.
Figuring everything out – also the not so cool bits
The bigger part of creating a business is of course not social media and stuff but to learn about taxes, registering a company, writing a business plan etc. This is another part of the journey that requires a lot of learning on the job and along the way.
I believe the only way to do it is to read a lot, stay informed and not to overthink stuff. In some cases like taxes these are necessities and needs to be done. So it’s best to just get into the action part asap.
Some other tasks like writing a business plan can actually be a lot fun. When you do it for yourself and for no one else, you can create an awesome roadmap and start getting concrete on where your journey shall lead you. Sometimes, especially when you write the plan for an investor pr a bank you will have to put it into a certain layout. But in most cases it’s just an amazing way to think things through, structure your thoughts and know where you are going.